Liam Mercer
Startup and tech industry analyst writing about early-stage companies, growth strategy, and the realities behind launching digital products. Focuses on the connection between code, market fit, and sustainable business models.

Async/Await in C# — The Mistakes That Cause Deadlocks and How to Avoid Them
async and await are among the most-used keywords in modern C#, and among the most misunderstood. They make asynchronous code read like sync…

.NET Microservices with Docker and Kubernetes — A Practical Guide for 2026
The decision to containerise a .NET application used to feel like a significant architectural commitment. In 2026, it is baseline infrastru…

Why Vertical SaaS Is Winning in 2026 and What .NET Developers Should Build Next
The SaaS market hit $315 billion in 2026. That number appears in the business press primarily as evidence of opportunity — the market is la…

Why More Startups Are Choosing .NET in 2026 (And What's Still Holding Some Back)
For roughly a decade, Node.js was the default answer when a startup founder asked their first engineering hire what to build the backend on…